We help build and monetize Web-based Real Estate portals, Home Rental Services, Commercial Estate websites to serve Residential and Commercial customers and addressing a wide range of audience buyers, sellers, real estate agents, real estate lenders, mortgage lenders, so on and so forth. We will discuss about the way we will go about building these portals, websites, mobile apps and use the power of E-Commerce - to create a unique value proposition and support the business with technology, marketing, and monetization opportunities to generate revenues.
"Real estate cannot be lost or stolen, nor can it be carried away. Purchased with common sense, paid for in full, and managed with reasonable care, it is about the safest investment in the world."
Franklin D. Roosevelt
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What is a Real Estate Business?
A real estate business is a business entity that deals with the buying, selling, management, or investment of real estate properties. Real estate is also defined as the property, land, buildings, air rights above the land and underground rights below the land.
Organizations make use of a Learning Management System (LMS) to add, create, and administer courses, assign them to specific people or teams, monitor progress, measure performance, and generate detailed reports.
Benefits of a cloud-based Learning Management System
A learning management system or an eLearning platform placed on the cloud (hence can be accessed from anywhere in the world with an internet connection) is the platform that powers the online courses which exclusively sit within that platform.
If we must understand the concept; It is like that of the smartphone marketplace. Rather than attempting to build a single system modern IOS and Android phones provide a platform or ecosystem which can host apps developed by any third-party organizations.
The Fortune Business Insights suggests that The global learning management system (LMS) market size was valued at USD 14.43 billion in 2021. The market is projected to grow from USD 16.19 billion in 2022 to USD 40.95 billion by 2029, exhibiting a CAGR of 14.2% during the forecast period
Basic Framework of Technology Requirements in a Real-Estate Portal
Basic requirements for making a real estate agent website includes
1. Strong SEO Increasing Visibility is the key to this problem. Search engine optimization is addressed when your site or website content
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is being improved to become more relevant and attractive to search engines. It is often a good idea to involve HireEmployees SEO specialists who can formulate detailed recommendations on improving the visibility of your site in search engines via organic or algorithmic search results. Although the real estate market is dominated by giants like Zillow, Trulia, and Realtor.com, you still have a chance of getting a high ranking in Google if you focus on local rankings and adjusting your SEO strategy accordingly.
2. A smart domain name - Choosing an effective domain name for your website is very important. This decision is normally made once, so youd better make no mistakes and manage to connect your enterprise to the market at the first attempt, so these will be the tips to consider:
- Keep it short, professional, and consistent with your personal brand identity.
- Try using keywords connected with the real estate industry.
- Avoid using your own name unless your reputation is already well-established.
- Refrain from using acronyms or abbreviations.
- Ensure the spelling is not funky.
- It is recommended to buy misspelled variations of your domain so that users do not get redirected to other websites when attempting to reach you.
3. Intuitive navigation and responsive design - A real estate website contains so much information that it may get difficult to navigate. Yet, a good user experience implies that people do not have to waste their time figuring out how to find their way around your website. It should rather resemble an emergency jacket whose existence one confirms during the safety instruction presentation but that is not looked at repeatedly to make sure it is in its place. Instead, one simply knows where to find the jacket when it is needed.
So, it becomes important to ensure proper functionality by providing the following on your site:
- A contact page
- An About Us page
- Easy Navigation - Users can get to any page from any page
- A good-looking, informative, and interactive menu
- An optimal viewing and interaction experience
4. Multiple listing services access - When building a real estate website, one term which budding agents may not be overly familiar with is IDX or Internet Data Exchange. It is a somewhat all-encompassing piece of terminology covering a couple of areas, including standards, policies, and software. The problem with IDX guidelines is that they may differ for various MLS. To comply with IDX policies, you will need to meet those of the MLS you want to use, be it Canada or the United States.
Web Developer / Coder: Decisions made during the preparation process must be transparent for and communicated among all those involved. Completion of all the preparatory steps provides the basis for successful project implementation. Once a technical specification is issued, knowing what features are needed, HireEmployees experts will choose and recommend an appropriate tech stack. We can also take advantage of themes, APIs, modules and benefit from IDX, MLS to cut down on development time.
5. Live search - Real estate property and rental searches must give appropriate results. For that to happen, we must provide users with a comprehensive set of search filters: For residential listings type (buying, renting, or selling), price, home type, number of bedrooms, amenities, facilities, year of construction and more. A special tool will allow mapping out exact search boundaries to capture the neighborhood in which a user wants to find a property.
6. An adequate set of images for each real estate asset - Though intuitive navigation and responsive design warrant good user experience to a websites visitors, the success of a site is measured in how many deals are closed with its help. But first, future buyers or tenants must get interested. This interest is stirred up by professionally looking property images. Relevant and high-resolution images speak for themselves, so it is a good idea to set strict requirements for photos size, format, and resolution on your platform. HireEmployees help you in all the above and below aspect of the website to give the best experience to a user.
7. Video or virtual excursions - A tour inside a chosen home talks even more about a real estate asset than the most detailed and quality set of images. A video excursion is a great alternative but Augmented and Virtual Reality technologies, in their turn, can provide users with general but at the same time comprehensive information about the exterior and interior modeling. More the visual experience, more the conversion!
8. Messaging (Live Chat Feature)- To find a perfect place, a buyer must communicate his or her requirements clearly while sellers and real estate agents must adequately respond to these interrogations. Thus, an inbuilt messaging tool should be convenient for all. It can be either a live chat, which is the fastest way to get some feedback, or a system of direct text, voice and video messaging for contacting property owners or realtors, picking whichever fits the budget.
9. Advanced Features - Basic features are a backbone that supports a strong, search-engine-friendly website that is easy to find on the Web and use; advanced features of a real estate web platform give extra options for the user experience improvement. Options for Detailed Listing, Calendar, Loan Calculator, and other 3rd party integrations provide a superior experience to the users of the website.
Conclusion: No Matter what the business proposition or a Business model
in Real Estate market is or will be The above requirements for technology
are basics and can be customized as per the organization. HireEmployees
expertise will help you establish and grow your company in this domain.
Hire Now for a consultation from HireEmployees.co
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